For Manathril, a specialty gaming retailer focused on trading card communities, I developed a distinctive logo capturing the spirit of the brand. The client requested incorporation of the iconic blue mana crystal from Magic: The Gathering and a high-fantasy tone inspired by The Lord of the Rings. I translated this direction into a refined visual mark that balances both with legibility and scalability. While the engagement centered on logo design, I extended the identity into environmental and product mockups, including storefront signage, card packaging, dice accessories, and game mats, to demonstrate how the mark performs across retail and merchandise touchpoints.